Joseph Christian Leyendecker the illustrator who virtually invented the idea of modern magazine design.

Joseph Christian Leyendecker was one of the greatest illustrators of "The Golden Age of American Illustration": the period between 1850 and 1925 during which American illustration art had reached its peak. Although J.C. Leyendecker was almost forgotten, after the covers of Norman Rockwell who, with his iconic images of America linked to the values of the God, country and family, made both Americans and the rest of the world dream, ...

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